Aug 03, 2020  
2013-2014 Undergraduate Catalog 
2013-2014 Undergraduate Catalog [Archived Catalog]

Marketing (B.B.A.)

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BBA Core Curriculum Requirements 60 hours

Refer to Semester Core Curriculum Areas A-E 

Area A1: No Exceptions

Area A2: UNG BBA students should take MATH 1111 College Algebra or higher.
               Transfers should consult with their Academic Advisor.

Area B: No Exceptions

Area C: No Exceptions

Area D: UNG BBA students should take MATH 2040 Brief/Survey of Calculus.
             Transfers should consult with their Academic Advisor.

Area E: UNG BBA students should not take ECON 2105 Macroeconomics. (ECON 2105 is required in Area F)


Area F. Business Administration 18 hours

Note: Business Communication and Legal Environment of Business are both required for the BBA degree. One course counts in Area F and the other counts in the Common Professional Component. Students who transfer with credit for a different course in Area F must use elective hours to meet the requirement.

Courses Appropriate to Major 21 hours

General Electives

General Electives (9 hours or enough to bring the total hours to 120 if hours do not match in the other areas) [Wellness and activity PE classes may not be used; courses used to meet major requirements may not be included as general electives. General Elective hours may be used toward a second major or toward a minor.]  

Business Leadership Concentration Option (9 hours) (Currently available in Dahlonega)

If a BBA student wants to complete a Business Leadership Concentration, the student may use the elective hours to complete the following courses:

Other Requirements

  • Learning Goals
    • US Perspective
    • Global Perspective
    • Critical Thinking
  • US and Georgia History Requirements
  • US and Georgia Constitution Requirements
  • Regents’ Reading and Writing Requirements


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